It seems odd to us that Jon Bernier never did any professional modeling during his time in Los Angeles…
But since his trade to Toronto has made him easily the best-looking person in all of Canada… I guess this was the logical next step:
.@johnvarvatos "Style & Substance" features @MapleLeafs @JLupul, David Clarkson & Jonathan Bernier: http://t.co/y4ReTrxJpl #NHLStyle
— Heather Zeller (@HeatherZeller) January 6, 2014
And oh how sweet it is:
I’ve never wanted to be a leather jacket so bad in my life.
And awesome white-on-white ad copy there, Varvatos graphic designers.
*pushes glasses up*
The best part is that Jon Bernier is laughing because he just checked David Clarkson’s stats.
You can see the entire John Varvatos campaign here.
Not SOON.
NOW.
*Stick tap to @changingxface!