The Answer is “No”

The NHL’s marketing has been pretty hit or miss the last few years, especially after the lockout. But I am really enjoying the “Is This the Year?” series they are currently running. And since I recently upgraded to get the NHL Network on DirectTV, I see these ads non-stop. The first is Dustin Brown.

Anze Kopitar gets the other commercial.

And the one that was created to showcase the Kings entire team makes no sense to me.

Is it an ad teasing the team’s hopes for a Stanley Cup or a clear explanation of the NHL rules and guidelines concerning scoring. Why yes, for every goal, there is an assist. Unless the goal was scored unassisted. And why the hell is Derek Armstrong in there? You really get the feeling on this one that the marketing team had created 29 of these and then said “shit, I don’t know, your guess is as good as mine on this one.”

But those Brown and Kopitar ads…. man, those get me excited for the Kings season to start.

The Royal Half has been a Los Angeles Kings fan since 1988 and a Half-Season Ticket Holder since 2002. He has seen the following goaltenders play in person for the Los Angeles Kings… Kelly Hrudey, Grant Fuhr, Byron Dafoe, Jamie Storr, Stephane Fiset, Felix Potvin, Cristobal Huet, Roman Cechmanek, Mathieu Garon, Adam Hauser, Jason LaBarbera, Barry Brust, Sean Burke, Dan Cloutier, Yutaka Fukufuji, Jean-Sebastien Aubin, Erik Ersberg, Jonathan Bernier, Jonathan Quick, Ben Scrivens and Martin Jones.You can follow The Royal Half on Twitter @TheRoyalHalf.